UCLA Receives Four SCOPY Awards for 2019 Colon Cancer Awareness Campaign - October 2019
On behalf of UCLA Health, the Vatche & Tamar Manoukian Division of Digestive Diseases submitted three entries for the American College of Gastroenterology (ACG) 2019 SCOPY Awards in May. The ACG honored UCLA Health with not three but FOUR awards! ACG's SCOPY Award recognizes the achievements of ACG members in their community engagement, education and awareness efforts for colorectal cancer prevention. Awardees are featured in the 2019 SCOPY Awards Booklet and shared with the members of the College. Winners will also be honored during the SCOPY Award Ceremony & Workshop at the 2019 ACG Scientific Meeting in San Antonio, TX on October 27, 2019.
The success of our system-wide effort was the result of a partnership among administration, faculty, staff and researchers across the health care enterprise to effectively implement a focused action plan. Through the multiple layers of collaboration, the UCLA CRC campaign capitalized on current resources and leveraged existing expertise. We are thrilled to receive this recognition! Campaign champions included the members of the UCLA Colon Cancer Quality Workgroup, Edgar Corona, MPH (2018-19 GI quality scholar), and Sylvia Lopez, MPH.
Colorectal Cancer Screening Campaign Receives eHealthcare Leadership Award - October 2019
The eHealthcare Leadership Awards, which draw over 1,000 entries, exclusively recognizes the very best websites and digital communications of healthcare organizations. The inaugural UCLA Health Colon Cancer Screening Campaign, led by the Vatche and Tamar Manoukian Division of Digestive Diseases, was recognized with a gold award for best integrative campaign. Campaign members and the UCLA Health marketing team worked together to develop great content, build strong user engagement, and find creative and innovative ways to enhance the user experience across all our digital and social channels.