Researchers asked people to to judge whether photo captions — some focusing on a mental state, others on a physical description — accurately described the images
A new study by UCLA neuroscientists sheds light on why Facebook is such a popular diversion for people who feel like taking a break. Their research shows that even during quiet moments, our brains are preparing us to be socially connected to other people.
“The brain has a major system that seems predisposed to get us ready to be social in our spare moments,” said Matthew Lieberman, a UCLA professor of psychology and of psychiatry and biobehavioral sciences. “The social nature of our brains is biologically based.”
The research helps resolve a nearly 20-year-old mystery. Neuroscientists have known since the 1990s that the brain includes a network of regions that seems to be most active during periods of rest — this became apparent when they examined brain scans of people who were attempting to answer challenging questions during scientific experiments and noticed that certain areas of the brain became unusually active during the periods in between the problem-solving. But until now, scientists knew very little about what purpose is served by the brain’s activity during those interludes.
The UCLA research, published in the June print edition of the Journal of Cognitive Neuroscience, shows that during quiet moments, the brain is preparing to focus on the minds of other people — or to “see the world through a social lens,” said Lieberman, the study’s senior author.
In experiments at UCLA’s Ahmanson–Lovelace Brain Mapping Center, the researchers showed photos with captions to 21 people, and tracked their brain activity using functional magnetic resonance imaging, or fMRI. Most of the photos showed people performing actions in a social setting and expressing a certain emotion. In one set of 40 photographs, images were paired with captions that reflected the person’s mental state — “He is feeling bored” or “She is expressing self-doubt,” for example. The second set of photos had identical images, but with captions that merely described what the person was doing — “He is resting his head” or “She is looking to her side.” And a third set of images depicted a number accompanied by a simple mathematical equation — for example, “10: 18-8.”
Participants were asked to judge whether the captions accurately expressed what the images showed. Among the findings:
The difference in decision-making speed that the researchers observed could have a significant effect in people’s everyday lives, Lieberman said. “It might not seem like a huge advantage, but being 10 percent faster, time after time, in each conversation will allow a person to be much better prepared and in control of their social lives.”
Lieberman, author of the best-selling book “Social: Why Our Brains Are Wired to Connect,” describes the dorsomedial prefrontal cortex as the “CEO of the social brain.” It’s part of a network in the brain that turns on when we dream and during periods of rest, in addition to when we explicitly think about other people, he said.
Watch: Lieberman’s September 2013 TEDx talk on the social brain
Based on activity in that region of the brain when the study participants were resting, researchers could accurately predict how quickly the participants would perform the next task. When the dorsomedial prefrontal cortex was highly active before participants saw a photo with a description of a mental state, they were faster in making their judgment; when the region was only slightly active, their decision-making was slower. The phenomenon applied equally among men and women.
“It’s the same photograph; the only thing that differs is whether the caption is mind-focused or body-focused,” said lead author Robert Spunt, who conducted the research when he was a UCLA doctoral student in psychology and is now a postdoctoral scholar at Caltech. “It’s remarkable.”
Lieberman said that people who struggle to read social cues in other people’s facial expressions might be able to improve this skill with practice, and he is conducting additional research to examine whether certain kinds of practice at social thinking can help improve people’s social abilities more broadly.
The findings suggest that the dorsomedial prefrontal cortex might turn on during dreams and rest in order to process our recent social experiences and update our assumptions and understanding of the social world, Lieberman said.
“It is getting us ready to see the world socially in terms of other people’s thoughts, feelings and goals,” he said. “That indicates it is important; the brain doesn’t just turn systems on. We walk around with our brain trying to reset itself to start thinking about other minds.”
So although Facebook might not have been designed with the dorsomedial prefrontal cortex in mind, the social network is very much in sync with how our brains are wired.
“When I want to take a break from work, the brain network that comes on is the same network we use when we’re looking through our Facebook timeline and seeing what our friends are up to,” said Lieberman, one of the founders of the field of study known as social cognitive neuroscience. “That’s what our brain wants to do, especially when we take a break from work that requires other brain networks.”
Previous coverage of Lieberman’s research
UCLA neuroscientist’s book explains why social connection is as important as food and shelter
How the brain creates the “buzz” that helps ideas spread
Which ads are winners? Your brain knows better than you do