UCLA Health Recognized at the 2022 eHealthcare Leadership Awards
The eHealthcare Leadership Awards, now in its 23rd year, recognizes exceptional websites, marketing and digital communications. More than 1,000 entries come from a wide range of healthcare organizations including hospitals, health systems, physician groups, health plans, online health organizations, pharmaceutical/medical equipment companies, and more.
UCLA Health received the following eHealthcare Awards, which included two Platinum awards, three Gold awards and six Silver awards:
Best Doctor Directory
Best Digital Leadership in HEDI
Platinum Award: “California’s top ranked health system launches the Homeless Healthcare Collaborative to expand access to equitable, high-quality health care for people experiencing homelessness in Los Angeles”
Best Integrated Marketing Campaign
Best Long Video Content
This new category for 2022 includes longer form video content (2 minutes or longer).
Best Healthcare Podcast
Best Email Content
This new category for 2022 focuses on the best healthcare content delivered as an email.
Best Digital Internal Communications
Best Landing Page or Microsite
Best Short Video Content
This new category for 2022 includes videos under 2 minutes in length. Videos deployed as TV advertisements, web video, TikTok, Reels, YouTube or on any other platform are eligible.
Best Use of Artificial Intelligence in Healthcare Marketing
This new award category for 2022 focuses on how artificial intelligence (AI) and machine learning (ML) are successfully applied to improve data-driven marketing priorities.
The eHealthcare Leadership Awards recognize the work that has gone into creating outstanding health websites and digital initiatives. They highlight the role of digital communications in achieving healthcare organizations’ business objectives. Winners of the 2022 Annual eHealthcare Leadership Awards were announced Nov. 9 at a special presentation in Miami during the Healthcare Internet Conference (HCIC).